This practice of deceitful advertising is known as greenwashing and since it is not a well-known term consumers place their trust in corporations to honour their environment-friendly advertising and representations inadvertently supporting the practice. But once one understands the concept it is relatively easy to spot this unethical practice and make responsible consumer choices to support eco-friendly businesses and sustainable development.
This practice of deceitful advertising is known as greenwashing and since it is not a well-known term consumers place their trust in corporations to honour their environment-friendly advertising and representations inadvertently supporting the practice. But once one understands the concept it is relatively easy to spot this unethical practice and make responsible consumer choices to support eco-friendly businesses and sustainable development.
